Thunder In The Glens with Harley Davidson
The Ruby Black single malt Whisky Beinn Dubh was unveiled to over 3,000 motorbike enthusiasts who gathered in Aviemore in the Cairngorms – the home of the tiny boutique distillery – for the annual Thunder in the Glens event.
Speyside Distillery CEO John Harvey McDonough says there was no better platform to launch Beinn Dubh than at the biker rally, which draws Harley enthusiasts and visitors from all over the UK and Europe.
He adds, “Whisky drinkers know all about the Angels’ Share – the term for the whisky that evaporates into the atmosphere during maturation – but with the launch of our new whisky at a motorbike rally, it’s possible that the angels who were looking over Beinn Dubh were wearing black leathers and biker boots.
“Visitors to Thunder in the Glens have been able to sample Beinn Dubh over the weekend, and the feedback is that it’s a heavenly dram. The colour of the whisky – a very rich ruby-black – has been a real talking point.
“We feel honoured to be part of this fantastic event. There has been an incredible atmosphere in Aviemore, and we are delighted that our new friends from Thunder in the Glens have been among the first people in the world to sample this new single malt.”